SPOKANE -- Hoopfest officials say some people actually want to lose their games, all for the chance to get a rare t-shirt.
"Everyone who plays in Hoopfest gets a shirt, but these aren't the ones most people want," says Steve Kutsch, who's been designing Hoopfest shirts for 19 of the last 20 years. He says they want the "Loser King" shirt.
If your team places 13th, it means you lost two rounds, but won the last one. That gives you and your team members the special "Loser King" shirt.
"You're basically king of the loser's bracket," says Kutsch. "It's fun and it's a cherished shirt, a lot of kids will throw two games to get into that bracket."
Every shirt has a clown on it and even the words "Loser King" -- but that's kept hidden, so as not to offend anyone.
Kutsch says one year he designed one with brail lettering spelling "Loser King," a UPC code that scanned "Loser King" at a grocery store, and in 2004 glow-in-the-dark sign language decals.
Kutsch is keeping the "Loser King" location on this year's shirt a secret.