TV ratings up for NCAA tournament's 1st full day

TV ratings up for NCAA tournament's 1st full day

Credit: Getty Images

SALT LAKE CITY, UT - MARCH 21: Kelly Olynyk #13 and Sam Dower #35 of the Gonzaga Bulldogs celebrate late in the second half while taking on the Southern University Jaguars during the second round of the 2013 NCAA Men's Basketball Tournament at EnergySolutions Arena on March 21, 2013 in Salt Lake City, Utah. (Photo by Streeter Lecka/Getty Images)

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by Associated Press

KREM.com

Posted on March 22, 2013 at 3:01 PM

NEW YORK (AP) -- The NCAA tournament's first full day has earned its highest television rating in 19 years.

  
The games Thursday on CBS, TBS, TNT and truTV averaged a 5.5 fast national rating and 12 share. The networks say that was up 4 percent from 2012.
  
This is the third season of CBS and Turner's 14-year, $10.8 billion contract to televise every game of the tournament in its entirety, a change in approach that so far has been a ratings success.
  
Ratings represent the percentage of all homes with televisions tuned to a program. Shares represent the percentage of all homes with TVs in use at the time.

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