SPOKANE, Wash.—An online video challenge is raising big money for ALS research. The Ice Bucket Challenge has nearly quadrupled donations between August 8 and August 15 for Team Gleason who raises money for ALS (known as Lou Gehrig's disease) research and patients.
The ALS Association’s national chapter has collected about $9.5 million between July 29 and August 15.
They have also received money from 184,000 new donors. Organizers called it a significant increase compared to the $1.6 million raised during the same period in 2013. The average donor gives about $40.
Former Washington State University football star and New Orleans Saint Steve Gleason conquered the Ice Bucket Challenge despite battling ALS, known as Lou Gehrig's disease. He also upped the ante by shedding all of his clothing for the water drop. Following Gleason’s Ice Bucket Challenge, he has challenged others to dump a bucket of ice water on your head and/or donate $10 to fight ALS.
CONNECT: Donate to Team Gleason
Once completed, participants then challenge three others to either do the same or make a donation to the national ALS Association. If you're too chicken to take the ice bath, he asks you to donate $100.
People who have taken the Ice Bucket Challenge for ALS:
Seahawks’ Pete Carrol
KREM's Taylor Viydo
New Jersey Governor Chris Christie
Facebook CEO Mark Zuckerberg
Twitter CEO Dick Costolo
Microsoft CEO Satya Nadella
The Ice Bucket Challenge has had a big impact on ALS awareness in a very short time. Since late July, the ALS Association has raised $2.3 million.