Before the turkey was on the table, Newton the Brussels Griffon got his paws on the Best in Show title at the Thanksgiving day National Dog Show.

Not long after he claimed his award, however, Newton became popular on the internet for a different reason.

His fluffy, golden-brown jowls and puckered snout had tweeters comparing the champion pooch to a loveable beast of a different sort-- Star Wars character Chewbacca.